Customers can’t make a purchase if they can’t connect with the business, let alone if they can’t locate the business in the real world.
If a consumer can’t find you, how can you expect them to trust your brand?
When it comes to searching for local info, user behavior varies wildly with the type of info that the user searches
It doesn’t matter where users find it, info regarding your business has an immediate effect on you
Local data is the key to any successful mobile marketing campaign
3rd party directories cannot replace owned media